Archive for the ‘First Page on Google News and Tips’ Category

Learn more about Peter Primeau our guest speaker for Bushido’s LinkedIn Lab!

Social Media Lab returns: I love when I find business owners that can prove that social media creates real sales. This week Pete Primeau from Cleveland, Ohio will tell us how he’s made it work for his furniture business with LinkedIn. You can listen or come to the meeting and take a chair. Enjoy learning from someone who knows how to make it happen!

About Pete: Pete Primeau is a successful veteran of the home furnishings industry for the past twenty nine years. His experience includes both retail and wholesale sales and sales management experience. He has been a Vice President of Sales twice in his career. He now owns his own sales company which represents Protect A Bed, Southerland Inc., Higdon Furniture, and Gold Bond Futons. His company is thriving in this turbulent economy.

He is relatively new to social media. In only six months he has over 2500 first level connections. He has spent hundreds of hours learning how to maximize the power of LinkedIn. He started by answering questions for his friends and repairing their profiles on LinkedIn. Most importantly he has made sales from his networking on LinkedIn. He can show you how too! He is now a sought after LinkedIn expert who can help you be more successful with LinkedIn.

Social Lab LinkedIn Guest Speaker

11 a.m. every Wednesday, Bushido hosts a Social Media Lab.

Bushido Marketing is the home of First Page on Google services.

Discussions vary each week. The lab is help at the Bushido offices located at 5010 E. Warner Road, Phoenix, AZ 85044. There is limited seating so RSVP’s are necessary. You can also listen in to the lab each week by clicking on this webinar link-http://bushidowebinar.com/.

The purpose of the labs is to understand how to most effectively monetize social media for increase return on investment.

Join us! For Questions contact Christine@BushidoMarketing.com or call the office at 480-456-4700.

You are making a deadly mistake if your website’s call to action stinks.

Most business owners just forget this vital piece completely, so if you even have a call to action on your website, you’re a step ahead of the competition.

But what exactly is a call to action?

Simple: A call to action is a statement somewhere on your website telling the visitor what to do.

First you’re going to need to decide exactly what action you want a visitor to take. Do you want them to purchase from you right then, or should they contact you for a quote?

Put this on your website somewhere.

Here are some examples for getting visitors to fill out a quote form:

• “Just fill out your information below to receive a comprehensive, no-strings-attached, completely free quote from one of our representatives.”

• “Fill out the form to receive a free quote from our sales team. Your request will be processed within 24 hours and you will receive a call between the hours you specified in the form.”

• “Purchase these widgets today and receive a free gift (or savings).”

Tell your visitor exactly what you want them to do. The more detail, the better.

Bonus tip: Focus on the benefits your visitor will have if they purchase your product or service. What will change in the way they live their life? Will their coffee be better in the morning? Will they save more money on taxes? How will their life be better because you showed up?

As websites become one of the most important sales tools a business owner can possess it is imperative that one looks at this No. 1 mistake and identify if there is a need to improve the “action” mode.

• Christine Marek, MBA, is co-owner of Bushido Marketing in Ahwatukee Foothills. Reach her at (480) 456-4700 or visit www.BushidoMarketing.com.